Sponsored by John Deere, this film about soil conservation and farming provides advice about overgrazing, and scientific approaches to soil health. John Deere Van Brunt farm equipment is seen (named after company founder George Van Brunt -- his Van Brunt line was acquired by Deere in 1911) including tractors and grassland drills. After its founding in the 1860s in Mayville, Wisconsin, the Van Brunt Company product line evolved steadily, but by the mid-1910s after Deere acquired the brand, the transition from horses to tractors led Van Brunt to offer more streamlined products and replace wooden parts with steel. Like many other Deere factories, Van Brunt’s focus shifted during World War II. The factory stopped production of its regular products and began manufacturing utility trailers for the United States Army and bulkheads for freighters operated by the U.S. Maritime Commission. After the war, Van Brunt returned to producing field and orchard cultivators; lime, fertilizer, and calcium chloride distributors; drill attachments; and a variety of grain drills. Due to their dependability in varied field and soil conditions, the drills were very popular among farmers, and had helped make the business the largest grain drill factory in the world. The John Deere brand became more prominent in Horicon between 1948 and 1954 as the factory gradually transitioned to painting products traditional John Deere green and yellow. In 1953, a new grassland drill was introduced. It was the first Horicon-made machine without the Van Brunt name. In 1958, the Van Brunt name disappeared completely when the factory name changed from John Deere Van Brunt Company to John Deere Horicon Works. We encourage viewers to add comments and, especially, to provide additional information about our videos by adding a comment! See something interesting? Tell people what it is and what they can see by writing something for example like: "01:00:12:00 -- President Roosevelt is seen meeting with Winston Churchill at the Quebec Conference." This film is part of the Periscope Film LLC archive, one of the largest historic military, transportation, and aviation stock footage collections in the USA. Entirely film backed, this material is available for licensing in 24p HD and 2k. For more information visit http://www.PeriscopeFilm.com